The otganizers of this year's annual event IT&CMA 2014 will highlight medical tourism, at least when it comes to the pre-show Bangkok city tour in the afternoon of September 29. Under the theme "The Thai Way to Balance" participating delegates, such as buyers and international media, have the chance to explore one of Thailand's newest tourist attractions for the attractive MICE market..

Visiting Bangkok’s brand new MICE venue is a healthy trip down memory lane. The Siriraj Bimuksthan Museum sits right on the city’s amazing waterfront. This largely untapped exclusive venue for your next MICE event provides the perfect backdrop for a cultural tour of discovery through a historical locale that lies at the heart of Thailand’s medical philosophy. As an added bonus, you get a breathtaking panorama of the Chao Phraya River, also well-known as the River of  Kings.

IT&CMA 2014 will be held in Bangkok during September 30-October 2 and early arrivals should grab this opportuniy of the pre-show city tout to learn more about mediical tourism, which is already a very important niche market in Thailand's tourism landscape. Participants, which are not registered yet, should be at the Centara Grand Hotel not later than 13.00 to get on the list to join this unique city tour, which will end at around 17.30.

In another development, there will be also offered some post-show tours during October 3-5,  namely to Chiang Rai, Phuket or Siem Reap. Especially, Chiang Rai in Northern Thailansd is worth a visit to explore mountains, hill tribes and the mighty Mekong River, while Phuket exhibits sun, sand and sea. For people, who want to discover ancient temples and royal cities, a visit to Siem Reap in Cambodia is a must.

For further information, please go to: www.itcma.com